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Market research-based consulting for the pharmaceutical, dental and medical technology industry – national and international.
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Consulting

HONEST, OPEN, AND WITH THE FUTURE IN MIND.
BY EXPERTS, BASED ON VALIDATED DATA.
FOCUSING ON OUR CLIENTS' GOALS AND THEIR SUSTAINABLE SUCCESS.

Clarifying the need:

  • Wat are the goals?
  • What is already known?
  • Is primary research needed at all?

Project briefing and management:

  • Kick-off
  • Feedback loops
  • Stakeholder buy-in

Drawing conclusions:

  • Review of results
  • Discussion of Implications
  • Recommendations

Support for implementation:

  • Activity plan
  • Stakeholder Buy-in
  • Workshops
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Market research-based consulting along the product life cycle
  • Entering new markets, landscaping
  • In-licensing strategy
  • Portfolio strategy
  • Product and concept development
  • Optimizing usability
  • Brand positioning, brand equity management, and communication strategy
  • Sales concepts and strategy, sales force efficiency, multi-channel marketing
  • Development and evaluation of service concepts (e.g. patient support and compliance programs)
  • Risk assessment
  • Pricing
  • Health outcomes, non-interventional studies
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Additional Services
  • Process facilitation, moderation, and stakeholder management support
  • Development and optimization of market research plans